2015 Total Pet Spending Was $67.75B – The Demographic “Winners & Losers”
2015 was a year of extremes with many spending surprises!
Author Archive for: johngibbons
Entries by John Gibbons
2015 Pet Spending was $67.75B – Where did the $ come from…?
Income, Homeownership, Marriage, Education, Race/Ethnicity…Demographics are important factors in Pet Spending.
2015 Millennial Pet $pending – A Closer Look!
Millennials are a Generation in transition!
2015 U.S. PET SPENDING by GENERATION – BOOMERS STILL DOMINATE!
Boomers spent more on their pets than Millennials and Gen Xers combined!
Top 3 U.S. Retail Channels…Where did they come from?
In the U.S. Retail Market, the only constant is…Change!
2016 U.S. Retail Channel Update – Internet/Mail Order Makes a Move!
An intense race for the “Silver”
2015 U.S. TOTAL PET SPENDING $67.75B…UP $3.43B
Pet Food drives the increase!
2015 U.S. VETERINARY SPENDING $17.1B…DOWN ↓$0.5B
A strong second half comeback…but not enough!
2015 U.S. PET SERVICES SPENDING $6.3B…UP ↑$0.6B
A Small Industry Segment Continues Strong Growth!
2015 U.S. PET SUPPLIES SPENDING $14.9B…DOWN ↓$2.1B
Spending on Supplies was down in every Income Group!