SuperZoo 2016 is ready to “Launch” – It’s huge! Where is it headed?
“Natural” Products are still leading the way!
Over 45 years in Consumer Products including 31+ years in the Pet Industry developing and executing successful strategic sales and marketing plans for manufacturers.
“Natural” Products are still leading the way!
With almost 1200 Exhibitors and only 22 hours, you definitely need a plan!
Price and Value are driving today’s consumers!
Biggest Concerns: Inflation in Veterinary Segment and Deflation in Food
Pet Food saves the day!
Non-Vet Services $↑….Veterinary $↓↓
Supplies spending drops $1B in first half of 2015 vs 2014
A Huge Drop in Veterinary Spending!
A $3.8 Billion increase – Where’s it coming from?
Spending increase is more demographically uniform for Pet Products
