Petflation 2024 – March Update: Turns up to +3.8% vs 2023
March Total Petflation rose to 3.8% from 3.5% in February but YTD it slowed to 4.0% from 4.1%.
Over 45 years in Consumer Products including 31+ years in the Pet Industry developing and executing successful strategic sales and marketing plans for manufacturers.
March Total Petflation rose to 3.8% from 3.5% in February but YTD it slowed to 4.0% from 4.1%.
Retail has largely recovered from the Pandemic, but the price surge recovery is still ongoing.
With only the 2nd Jan>Feb sales lift in 30 years, Total Retail continues its slow recovery!
The National YOY CPI rose from 3.1% to 3.2% but Total Petflation fell from 4.7% in January to 3.5% in February.
Total Pet Spending is a sum of the segments. Compare their demographic performance side by side to find the similarities and differences.
With only 1 minute and 10 seconds to spend with each exhibitor, you need a plan!
Sales fell from December for every channel and all increases vs 2023 except for Health/Drug stores were well below their 19>24 average.
GPE 2024 returns to a new normal with surges in companies offering OEM and foreign exhiibitors!
In January, Petflation slowed to 4.7% from 5.1% but this is still the 4th highest January rate since 1997!
After a record increase in 2021, 77% of demographic segments spent less in 2022 and spending fell -$2.95B, -9.0%.