BUYING PET PRODUCTS? – PRICE MATTERS!: “PETFLATION” UPDATE AND MORE!
Price and Value are driving today’s consumers!
Over 45 years in Consumer Products including 31+ years in the Pet Industry developing and executing successful strategic sales and marketing plans for manufacturers.
Price and Value are driving today’s consumers!
Biggest Concerns: Inflation in Veterinary Segment and Deflation in Food
Pet Food saves the day!
Non-Vet Services $↑….Veterinary $↓↓
Supplies spending drops $1B in first half of 2015 vs 2014
A Huge Drop in Veterinary Spending!
A $3.8 Billion increase – Where’s it coming from?
Spending increase is more demographically uniform for Pet Products
Food & Supply Prices plummet in the second half!
With over 1100 Booths, over 334,000 square feet of exhibit space, 5 miles of aisles and only 26 hours, you need a plan!