SuperZoo 2022 – Its a great opportunity but You Need a Plan!
1000+ exhibitors and 22 hours of showtime. If you literally do nothing else, you can spend 78 seconds with each exhibitor. You need a plan!
Over 45 years in Consumer Products including 31+ years in the Pet Industry developing and executing successful strategic sales and marketing plans for manufacturers.
1000+ exhibitors and 22 hours of showtime. If you literally do nothing else, you can spend 78 seconds with each exhibitor. You need a plan!
SuperZoo is back at full strength and a “must attend” for all Pet Industry participants!
Consumers are still spending more than in 2021 but they are buying less!
Driven by Food & Supplies, Petflation continues to increase!
No binge buying in 2021 so a big drop vs 2020 but spending is still $1.5B ahead of the 1st half of 2019.
Pet Food Production prices continue to rise so it is likely that Retail inflation will continue to grow.
Strong inflation continues. Retail Sales are up vs 2021 but the amount sold is usually down.
Growing Pet Food inflation, in combination with a price drop in Veterinary, kept Petflation at +8.1% vs 2021.
Pet Parents focused on needs which drove a widespread $3B increase in Veterinary spending!
Non-Vet Pet Services, the most discretionary Pet Industry segment, was hit the hardest by the pandemic.